Learn about me, my projects, interests and skills

worked at

worked for / published in

alexander kaufmann the red bulletin logo
0 +
onlineshop orders
0 months
working in marketing
-600 days
without educating myself
0 TB
of photos shot
0
products designed and produced
0 +
dots connecting a day
0 %
early adopter
0 cans
monster energy

skills, tools & knowledge

Performance Marketing

Skills & knowledge​

  • Ads-copywriting
  • Conceptualizing and creating ad-creatives for video, photo and other ad types
  • Evaluating results & finding opportunities
  • Setting and measuring KPIs
  • Optimizing ads

Software

  • Google Ads
  • Meta Ads
  • Microsoft Ads
  • TikTok Ads
  • Pinterest Ads

Analytics

Skills & knowledge​

  • Querying and processing SQL data
  • Setting up dashboards in Data Studio, Excel and other tools
  • Researching SEO opportunities
  • Analyzing the performance of online channels

Software

  • Google Data Studio
  • Google Analytics
  • Google Search Console
  • Mangools
  • Ahrefs
  • Shopify & Amazon reports
  • Amazon analytics tools

Content Marketing

Skills & knowledge​

  • Photography (business, people, event, travel, product, architecture & more)
  • Graphic design
  • Photo retouching and editing
  • SEO
  • Newsletter-marketing
  • UGC content creation
  • Ad-copy scripts
  • Copywriting

Software & Tools

  • Adobe Photoshop
  • Adobe Lightroom
  • Adobe Illustrator
  • Canva
  • Mailchimp
  • Omnisend
  • WordPress
  • Yoast SEO
  • Elementor

web3 & AI

Skills & knowledge

  • NFTs
  • Understanding of web3 and its opportunities
  • being involved in many NFT and web3 projects since early 2022
  • using AI content generation tools for text, image and more

Software

  • Discord
  • Metamask
  • Opensea
  • Etherscan & Solscan
  • Various AI tools
  • Various crypto tools

Communication & Office Tools

Skills & knowledge

  • Finding software tool packages for maximum productivity and automation capabilities
  • Using a lot of shortcuts for software and operating systems to improve productivity
  • Optimizing workflow processes

Software

  • Slack
  • Airtable
  • MacOS + Windows
  • Miro
  • Notion
  • ToDoist
  • Discord
  • Teams
  • Zoom

Growth Marketing

Skills & knowledge

  • Growth Marketing Hacks
  • Opportunity-research
  • SEO analytics & optimization
  • Automation
  • understanding, testing & adopting trends early

Software

  • Growth marketing hacks & tools to use them
  • Opportunity-research tools
  • SEO analytics & optimization tools
  • Various automation tools

E-Commerce

Skills & knowledge

  • Shopify
  • Amazon FBA
  • Etsy Marketplace
  • various other Marketplaces
  • Knowledge of processes in the areas of logistics, software and production in connection with e-commerce

Software

  • Shopify & Shopify apps
  • Amazon FBA
  • Etsy
  • Shop integrations
  • Various Shopify apps
  • Various logistics tools
  • Various market research tools

Social-Media Marketing

Skills & knowledge

  • TikTok Content Creation
  • Instagram Community Building
  • Discord Community Management
  • Content Creation & Content Planning (Videos, Photos, Graphics, Copy,…)

Software

  • Tools video & photo content creation
  • Discord
  • Pinterest
  • Linkedin
  • BeReal
  • Facebook
  • Instagram
  • TikTok
  • Twitter
  • Reddit

Automation

Skills & knowledge

  • Newsletter automation
  • Using connectors to sync data for various software like airtable, google sheets, shopify & more
  • Setting up automatically synced analytics dashboards

Software

  • Zapier
  • Airtable
  • Google Sheets
  • Google Data Studio
  • NFC tags & software
  • Home automation
  • Various billing & email tools

Research & Knowledge

  • Googling problems and quickly getting to solutions
  • Visually documenting learnings and ideas
  • Constantly educating myself
  • Optimizing processes for research and data structure
  • Connecting with people around the world to learn and grow together
  • Breaking down problems to address them strategically

Personal Traits & Mindset

  • Ambitious
  • Reliable
  • Analytical thinker
  • Planning ahead
  • Connecting dots
  • Early adopter
  • Using productivity systems
  • Positive & motivating
  • Openminded
  • Strategic thinker

General Skills & Knowledge

  • Technical IT knowledge (computer hardware, IT infrastructure,…)
  • Project management knowledge
  • An eye for aesthetics and design
  • General understanding of software and software developement processes

Passion is my fuel to grow. 

That’s why I love building and working with online marketing, content marketing, new technologies & more.

For projects and in my free time.

my projects

bae-i.com

Categorized lists of AI tools

One of the biggest directories of AI tools on the market today.
I collected, categorized and tagged all tools so that the user can easily find the tool he needs.​

web3-event

web3 event listing website

There was no good and updated list of web3 events and conferences. So I built a solution myself.

  • No-code web-app
  • Airtable automations

growthkiste.com

growth marketing & personal growth blog

I am always learning and improving. Here I collect the most shareable learnings, links, tools and much more all about topics I am interested in. ​

alexander-kaufmann.com

photography business

My photography portfolio website where I present some of my best photos, explain my services and get customers.

  • Portrait photoshoots
  • Stock-photo creation & selling
  • Event documentation
  • Product photography

Mille Sanders

Onlineshop & Amazon FBA Business

I design, produce and sell my own products on my own onlineshop and via Amazon FBA.

Zenitvision

Digital Signage Business

Just before covid hit us, I started a digital signage business with a friend. Unfortunately, we had to close it due to personal reasons after just a few months.

I am happy to connect with you and discuss opportunities.

All details in 1 PDF

Timeline

Completion of the apprenticeship as IT-technician + a-levels

2012 – 2016

6 months of civil service as a paramedic at the Austrian Red Cross

2016 – 2017

Working as IT-administrator at Thöni

2017 – 2018

Working for EGLO Leuchten as digital marketing manager

2018 – 2020

Founding „Mille Sanders“ & opening my first Amazon FBA store + Shopify store

2018

Founding „Zenitvision“ – a digital signage agency – with a friend

2019 – 2020

Turning my already long practiced photography hobby into a profitable business

2021

Natur Fotoshooting in Tirol vor Bergkulisse

Working for WeDesignTrips and ASI Reisen as e-commerce manager

2020 – 2022

Focussing on building my projects, working as a freelancer and travelling the world for a year

2023

Jira